Friday, December 27, 2019

Explain Different Concepts - 1726 Words

Theorist of development: A. Cognitive (Piaget) Cognitive theories of development look at how thought processes and mental operations influence growth and change. Cognitive theory is looking at the development of a person s thought processes. It also looks at how these thought processes influence how we understand and interact with the world. One theorist and cognitive thinker was Jean Piaget, who gave an idea about how we think about child development. This is that children think differently than adults. Jean Piaget created one of the most famous theories of cognitive development he suggested that children are not just passive recipients of information. Instead, he states that children are like little scientists who actively construct†¦show more content†¦One of the most famous examples of classical conditioning was Watson s experiment in which a fear response was conditioned in a young boy known as Little Albert. The child initially showed no fear of a white rat, but after the presentation of the rat was paired repeatedly with loud, scary sounds, the child would cry when the rat was present. Although classical conditioning is not used with children and young people as part of practice, it is useful to understand people’s phobias such as going to the toilet in strange places, fear of needles, frightening of dog. Operant conditioning - (sometimes referred to as instrumental conditioning) is a method of learning that occurs through rewards and punishments for behaviour. Through operant conditioning, an association is made between behaviour and a consequence for that behaviour. As a behaviourist, Skinner believed that internal thoughts and motivations could not be used to explain behaviour. Instead, he suggested, we should look only at the external, observable causes of human behaviour. Skinner divided the consequences of actions into 3 groups: - Positive reinforces are likely to make people repeat behavior when they get something they desire. He suggested that using positive reinforcement was the most effective way of encouraging new learning. It includes gaining adults attention, praise, stickers, sweet, treats. - Negative reinforces are likely to make people repeat behaviourShow MoreRelatedExplain Why It Is Important for Marketers to Understand the Concepts of Market Segmentation and Target Marketing. Discuss in Detail Different Methods Market Segmentation and Target Marketing Strategies Available to Use3188 Words   |  13 PagesEXPLAIN WHY IT IS IMPORTANT FOR MARKETERS TO UNDERSTAND THE CONCEPTS OF MARKET SEGMENTATION AND TARGET MARKETING. DISCUSS IN DETAIL DIFFERENT METHODS MARKET SEGMENTATION AND TARGET MARKETING STRATEGIES AVAILABLE TO USE BY MARKETERS. PROVIDE EXAMPLES TO SUPPORT YOUR ANSWERS ON THE BASIS OF EITHER A SINGLE CASE COMPANY OR SEVERAL COMPANIES FROM ANY INDUSTRY OF YOUR CHOICE. â€Æ' Table of Contents TITLE PAGE 1 TABLE OF CONTENTS 2 INTRODUCTION 3 MARKET SEGMENTATION 3 TARGET MARKETING 6 ONLINE NETWORKINGRead MoreNike Markeing1333 Words   |  6 Pageslearner must: LO1: Investigate the concept and process of marketing LO2: Explore the concepts of segmentation, targeting and positioning LO3: Identify and analyse the individual elements of the extended marketing mix LO4: Apply the extended marketing mix to different marketing segments and contexts Context The purpose of this report is to apply your knowledge of marketing to Nike (a well known sports retailer). Your report should explain the concepts of marketing and illustrate segmentationRead MoreSales Promotion1365 Words   |  6 Pagesconsumer behavior and marketing concept. 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